[vc_row][vc_column][vc_column_text]Department of Lifelong Learning at University College Aspira from Split organizes a training program for Internet marketing specialists and branding. Due to the growth and development of the IT and marketing market, the importance of doing business in digital environments is undeniable.<\/p>\n
Training program for<\/p>\n
INTERNET MARKETING SPECIALIST AND BRANDING<\/strong><\/p>\n Duration of program: 1 semester.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\n Technological changes have an impact on everyday business so companies that want to be competitive should be ready for doing business in the digital world. It is therefore justified to start a training program for Internet marketing specialist, especially because the demand for skilled workers in this area has increased considerably in the past fifteen years. Participants of this program will become competitive in the labour market and acquire modern knowledge and management skills in Internet marketing. Lectures are held twice a week: Friday afternoon and Saturday morning.<\/p>\n [\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” bg_type=”bg_color” seperator_enable=”seperator_enable_value” seperator_type=”round_split_seperator” bg_color_value=”#f2f2f2″][vc_column][vc_column_text css=”.vc_custom_1532802789284{margin-top: 30px !important;}”]<\/p>\n 1. Participate in market research and design a marketing campaign plan. \u2022 Organization of marketing activities Tomislav Zovi\u0107<\/strong><\/span> Andrija Anti\u010di\u0107<\/strong><\/span> Ana Penovi\u0107<\/strong><\/span> Documents required for enrollment:<\/strong><\/p>\n Literature:<\/strong><\/p>\n [\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” bg_type=”bg_color” seperator_enable=”seperator_enable_value” seperator_type=”tilt_left_seperator” seperator_svg_height=”30″ bg_color_value=”#f2f2f2″][vc_column][vc_column_text]Livestream Lectures<\/strong><\/p>\n The program is unique in that it is delivered via livestream, allowing participants who are unable to attend in person to follow the lectures online, regardless of their location.<\/p>\n Installment Payment Option<\/strong><\/p>\n Installment payment option up to 12 interest-free payments with no fees using Visa, Diners, and American Express cards.<\/em><\/p>\n Registration in the e-Employment Record Book<\/strong><\/p>\n Upon successful completion of the assessment, each participant will be issued a certificate of qualification in INTERNET MARKETING AND BRANDING, which will be registered in the e-employment record book.<\/p>\n We are confident that you will recognize the quality and potential of the program and become an Internet marketing specialist and branding.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]Competencies the participants will acquire after finishing the program:<\/h3>\n
\n2. Evaluate the needs of the web consumer and adapt it to advertising and sales methods
\n3. Use web site user interface design tools and online advertising
\n4. Use social networks for PR and achieve marketing goals
\n5. Use Google tools such as AdWords, Tag Manager, Analytics, and AdSense to increase Web site visibility
\n6. Apply workplace safety rules[\/vc_column_text][vc_column_text css=”.vc_custom_1532802855754{margin-top: 30px !important;margin-bottom: 30px !important;}”]<\/p>\nList of courses<\/h3>\n
\n\u2022 Internet in integrated marketing communications
\n\u2022 Creating a Website
\n\u2022 Internet advertising
\n\u2022 Social Networks as a Communication Platform
\n\u2022 Business communication
\n\u2022 Safety at Work[\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” bg_type=”bg_color” seperator_enable=”seperator_enable_value” seperator_type=”triangle_svg_seperator” seperator_svg_height=”35″ seperator_shape_background=”#f2f2f2″ bg_color_value=”#262f40″][vc_column][vc_column_text css=”.vc_custom_1532802725192{padding-bottom: 33px !important;}”]<\/p>\nLecturers<\/span><\/h2>\n
\n\u2022 The owner of a digital marketing company<\/span>
\n\u2022 Develops business applications for tourism independently<\/span>
\n\u2022 Internet Ad Campaign Manager<\/span><\/p>\n
\n\u2022 Manager of Global First Data Corporation Since 2008<\/span>
\n\u2022 From 2002 until 2008 Deputy Operational Marketing Manager at Splitska Banka<\/span>
\n\u2022 Author of many professional marketing papers<\/span><\/p>\n
\n\u2022 Corporate co-owner of social networking companies<\/span>
\n\u2022 Launched the first Croatian technology lifestyle magazine<\/span>
\n\u2022 10 years of experience in infor<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]Enrollment requirements:<\/strong><\/p>\n\n
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