Study programme in English
Top international experts from the  tourism field
Practical experience in the world’s leading hotels and tourist organizations
Online materials via LMS
The possibility of continuing studies at the partner university in Switzerland
Gaining two diplomas (final diploma and Head of travel agency diploma )
Participation in essential expertise workshops
Achieving international career in tourism
Dress code in accordance with top international standards
Full-time students granted with meals
After gaining diploma, You became the first International Hospitality Tourism Manager in Croatia or the first highly educated Manager of DMO and DMC.

Who is the study program intended for?

The  reason  for  initiating  the  study  program  lies  in  the  successful European practice, according to which present tourist  boards,  through  the  process  of  rationalization  of  the system and the territorial consolidation, are becoming real  Destination  Management  Organizations  (DMO).  This  implies their adequate staffing and additional training for business management of destination development, which particularly  means  strengthening  the  competitiveness  of  destinations and ability to coordinate and harmonize often conflicting  interests  of  stakeholders  in  the  destination.  Moreover,      specialized      receptive      travel      agencies, Destination    Management    Companies    (DMC),    which  create and place the offer of complex tourist products and package tours, tailored to the needs and/or requirements of  individual  market  segments  of  tourists,  are  one  of  the  key  actors  in  the  diversification  and  increasing  the  total  value of destination offer.

About study program?

Undergraduate professional study program of International Hospitality and Tourism Management at University College Aspira is intended for those who wish to be educated for managing functions in tourism and hotel industry, as well as those who are already employed, but want to improve the existing and acquire new knowledge and skills.

Tourism is without any doubt one of the most promising industries in the world, and for many countries it is an important export product as well as an employment generator. Nowadays, tourism is a social and economic fact which is an indispensable part of modern civilization in the international community. Tourism is one of the general characteristics of the times we live in.

The history of tourism shows that systematic planning is one of the decisive factors for the development of tourism adapted to the needs of tourists and the receptive community, and management in tourism is a special concept and a way of managing business activities which enables achieving satisfaction of tourist customers, as well as realization of revenues and other objectives.

Education and training are the key resources of modern business and its development, thus an adequate training of staff in the hotel industry and tourism is a precondition for competitive advantages of a particular community, raising productivity and increasing market value

The study program lasts for 3 years (6 semesters), and it is implemented both as full-time and part-time study program. After finishing the study program of International Hospitality and Tourism Management students obtain, under the provisions of the Bologna process, at least 180 ECTS credits and the professional title of:

Bachelor of International Hospitality and Tourism Management (B. Econ.)

Educational fields?

There are three educational fields in the professional study program: Gastronomy, Hotel Management and Destination Management Organizations (DMO) and Companies (DMC).

The objective of the study program of International Hospitality and Tourism Management is qualitative improvement of professionals to work in the hotel industry and tourism by introducing new and additional knowledge and skills through specializations. Specialization is organized so that students after finishing the fourth semester choose in the fifth semester between three fields of study, namely: Gastronomy, Hotel Management and Destination Management Organizations (DMO) and Companies (DMC). This kind of specialization provides students with knowledge which is applicable and required in the labour market, and which is relevant in the international context.

Students will be competent to do management and administrative work in: Hotels, Tourist Boards, Travel Agencies, Associations, Tourist Associations, Restaurants, Departments of Tourism in City Governments, Departments of Tourism in the County, the Department of Tourism at Ministry of Tourism, Hotel Facilities, Business Systems, Event Management Companies, Marketing Agencies, Marketing Communication Agencies, Marketing Management Departments, Consulting Companies, and other; as well as in general; managing companies in different branches of economy, trading, etc.

Guest lecturers:

Renowned Croatian and foreign experts in the field of hospitality and management participate as guest lecturers, both in theoretical and practical part of the lectures. A great emphasis in the overall study program is put on the lecturers from the practice, because in this way students are provided with examples from business situations and crisis management through first-hand advice from the experts. Respectable foreign teachers are involved in the curriculum itself, since they are lecturers at some of the courses in the study program.

Practical training:

Practical training is implemented in respectable Croatian and international hospitality companies and hotels, through the work of which students obtain specific knowledge and skills applicable in the labour market. University College Aspira puts significant emphasis on practical training, therefore, the last semester of the study program is exclusively implemented through practical training, which holds a significant part of ECTS credits. Practical training is also implemented through preparing the final thesis. University College Aspira has established partnership with a number of prominent hospitality companies and hotels, in which students do practical training, and the number of partners is constantly increasing.

Studying while working:

Studying while working is suitable for employed persons who are not able to regularly attend lectures due to their professional commitments. Part-time students are provided with individual consultations with mentorship, and the teaching materials are available on our web site. Students can take distance learning courses, but they need to attend compulsory workshops in the kitchen which take place once a week. The distance learning system ‘Merlin’ provides high quality participation in classes and long-distance interaction with teachers, and the lectures can be followed via video streaming. Furthermore, University College ASPIRA enables part-time students with a remote place of residence to take certain exams via teleconference. The exams take place through a software support within the Merlin system.

The Bologna Process:

In accordance with the characteristics of the Bologna Process, the main objectives of this program are: individualized work in small groups with a direct mentoring supervision by assistants and teachers; high level of vertical and horizontal student mobility; a large number of elective courses that students may choose at any other higher education institution; and flexible organization of the study, i.e. adjustment of contents of the study program to student preferences while maintaining the professional title. Moreover, the study program is compatible with related study programs at famous and reputable foreign universities.


Transition from other colleges:

Transition of students from other studies is done without entrance exam or state graduation exam, provided that no more than 10 years has passed since their last examination. Students who are approved transition from another study can apply for recognition of exams passed, whereby it has to be done pursuant to the University College Statute, which proscribes that only the exams whose contents correspond to no less than 70% of the contents of the equivalent course at Aspira are recognized. If the correspondence ratio is lower than 70%, course lecturer can make a decision on recognizing only a part of the exam. Furthermore, courses passed at the previous college can be recognized as student’s elective courses at University College Aspira.

Digital version of brochure can be viewed below.

Cover photo study programme

For additional information, please contact us!